Billing & Pricing
How does uRank billing work?
Charges are applied monthly based on the uRank keyword position on Google at the start of the billing cycle. You are only billed for uRank keywords ranking on the first page of Google: this includes both the top 10 organic results and the Local Map (positions 1–3).
Does the uRank setup fee have to be paid immediately or only when keywords start to rank?
The uRank setup fee is charged upon project submission and is due upfront, regardless of the current keyword rankings.
Does the uRank customer have to pay the setup fee again for a second year?
No. The uRank setup fee is one-time per project/domain. Continuing an active campaign into a second year does not require a new setup fee.
What is the success fee or cost for uRank national campaigns?
National uRank campaigns require a custom quote per project. Standard pricing does not apply. Please use the Vendor Quote request process.
What is the uRank wholesale cost for keywords if the website's Domain Authority (DA) is less than 15?
If the DA is less than 15, you must request a vendor quote for accurate pricing.
Go to the contact → Vendor Quotes → Request a quote → Custom SEO v2.
Expect a response typically within 48 business hours.
You can use the following URL to check the Domain Authority: https://moz.com/domain-analysis
Campaign Specifics
What is the minimum amount of keywords for a uRank campaign?
A minimum of 15 keywords is required to submit and start a uRank (Pay-Per-Result SEO) campaign.
Can uRank keywords be changed or added mid-campaign?
Changing: No, keywords cannot be changed after the project starts.
Adding: Yes, new keywords can be added. This requires a new contract addendum and resets the 12-month term, but no additional setup fee is needed.
What is the contract term for a uRank campaign? Can it be changed to 6 months?
The standard term is 12 months. However, it can be cancelled anytime with 30 days' notice.
So, if a client wants a 6-month effective term, they should submit their cancellation notice during the 5th month, making the 6th month the last active month.
How long does it take to see rankings with uRank?
It varies based on website authority, keyword competition, industry, and location. Initial results often appear around the 3-month mark.
For a project-specific estimate, request a free vendor quote.
Can the client modify their website during a uRank campaign?
Yes. However, if they plan to add SEO-related content (blogs, service pages), they must consult with you first to avoid conflicts with the campaign strategy.
Does the uRank setup fee cover on-page optimization, and can the client retain the optimizations if they cancel?
Yes, the $750 uRank setup fee covers initial on-page optimization work. The client retains all implemented optimizations even if they cancel later.
How are rankings maintained in a uRank campaign?
The SEO team continuously works to improve and maintain rankings. SEO is dynamic; efforts focus on long-term keyword performance.
Are there case studies or success stories for uRank/SEO?
Yes. You can find case studies in the Marketing section of your dashboard, under the Resources tab. Search by service name (uRank/SEO) or industry.
How do I obtain and submit the GMB account ID for a uRank campaign?
Find it in Google Business Profile Settings → Advanced Settings → Copy Profile ID.
If the client doesn’t know it, assist them via screen share, send written instructions, or create a quick Loom video.
Resources & Support
Is help available for choosing uRank keywords?
Yes. You can request assistance by submitting a quote request:
Go to the contact → Vendor Quotes → Request a quote → Custom SEO v2.
Expect a response typically within 48 business hours.
Where can I find email templates or sales scripts for uRank?
These resources are located in the Training Center, inside the uRank-specific and Marketing/Sales training sections.
Can I customize the provided uRank agreement template?
Yes, the provided service agreement is a template. You can change the visual layout (text, sections, color, branding), but not the terms and conditions.
Note: Umbrella is not a law firm. It's recommended to have any legally binding documents reviewed by your own legal counsel.
