How do I run an A/B test?
To A/B test creatives, set up your campaign as a "multi-drop" campaign:
Decide your total audience size (e.g., 50,000).
Split the quantity (e.g., 25,000 for version A, 25,000 for version B).
Create two separate campaigns (or drops) with the same targeting criteria.
Upload Creative A to the first campaign and Creative B to the second.
Launch both and compare results using the tracking dashboard.
How do I get reporting on my campaign?
You get direct login access to the The uBlast Team Tracking System dashboard. This provides real-time monitoring of key metrics like sent counts, open rates, click-through rates, etc.
How frequently can I send email blasts?
You can send campaigns as frequently as you wish, keeping in mind there is a cost associated with each send (based on CPM).
Can I schedule sends over multiple days?
Yes, you can schedule the distribution of emails, including spacing out a large campaign over several days.
